ProsperIT Playbook

  If your marketing feels like a treadmill — lots of effort, not much progress — it’s time for a marketing audit. This isn’t some corporate deep dive. It’s a clear, straightforward look at your business marketing to spot what’s working and where you're wasting...

Every business blog hits a wall. You’ve already covered your services, your team, your sales — and now you’re staring at a blinking cursor thinking, “What else is there to say?” Good news: there’s plenty left to say. You just need fresh angles that actually connect...

You’ve tried sending emails to your customer list before. Maybe a few people opened them, even fewer clicked, and nothing really came of it. So, you chalked it up to "email just doesn’t work anymore." Here’s the truth: email marketing works extremely well — especially...

In the race for top rankings on Google, local business directories are often the unsung heroes. They’re not flashy. They’re not trendy. But they’re still one of the fastest ways to improve your local visibility online — especially for businesses in McPherson county....