by golinus | Sep 8, 2026 | Blog
There’s a version of this conversation we have with local businesses constantly. They’ve been in business for years. Their work is genuinely good. Their customers leave happy. And yet when you search for them on Google, they have eleven reviews, seven of...
by golinus | Sep 8, 2026 | Blog
If you’ve been putting off making marketing videos for your business because you don’t have the right equipment, because you’re not sure what to say, or because the whole thing just feels more complicated than it’s worth, you’re not...
by golinus | Sep 2, 2026 | Blog
If you’ve spent any time looking into marketing for your business, you’ve almost certainly come across the term “marketing funnel.” It shows up everywhere. Marketing gurus build entire courses around it. Agencies use it to justify complicated...
by golinus | Sep 2, 2026 | Blog
At some point, almost every local business ends up in the same place. They’ve decided they want to show up better on Google. They start researching, and pretty quickly two options keep coming up: local SEO and local service ads. Both promise visibility. Both...
by golinus | Aug 25, 2026 | Blog
Most local service businesses have a lead problem that isn’t actually a lead problem. What they have is a consistency problem. A visibility problem. A follow-up problem. An “I’ve been meaning to update my website for eight months” problem. The...
by golinus | Aug 25, 2026 | Blog
Scroll through the Facebook pages of most local businesses in any small town and you’ll notice a pattern pretty quickly. A stock photo with a motivational quote. A post announcing they’re open for business. A blurry photo of a product with a price. A share...